The Ethnology Notebooks. 2019, 1 (145), 199—207
UDK 796.5:379.85
DOI https://doi.org/10.15407/nz2019.01.199
THE ROLE OF TOURISM IN THE POPULARIZATION OF FOLK ART (at the example of Ivano-Frankivsk region)
KOROBEINYKOVA Yaroslava
ORCID ID: http://orcid.org/0000-0002-4882-8611
Candidate of Geological Sciences (Ph. D), Associate Professor
Associate Professor of Tourism Ivano-Frankivsk National
Technical University of Oil and Gas
Str. Carpathians, 15, Ivano-Frankivsk, Ivano-Frankivsk, 76000
Contacts: e-mail: yaroslava.korob@gmail.com
ZORINA Galina
ORCID ID: http://orcid.org/0000-0003-4097-3045
Assistant at the Department of Tourism
Ivano-Frankivsk National Technical University of Oil and Gas
Str. Carpathians, 15, Ivano-Frankivsk, Ivano-Frankivsk, 76000
Contacts: e-mail: galinachgp@i.ua
Abstract. The folk art is considered in the context of the resource basis for the development of ethnic tourism. The analysis of festival tourism as a way of popularizing folk art is analyzed. An example of the Ivano-Frankivsk region is the ethnic festival movement, the base of resources for the development of ethnic tourism is formed. The prospects of development of tourist attractions related to folk art are outlined.
Keywords: folk art, ethnic tourism, festival, tourist attraction.
Received 18.10.2018
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