« 2018. #4 (142)

The Ethnology Notebooks. 2018,  № 4 (142), 871–874

UDK 004:027.7 (477)


Received 27.03.2018


Vynokur Olena Mykolaivna – post-graduate student of Kyiv National University of Culture and Arts.

Str. of Yevhena Konovalets’a, 36, Kyiv, 01601

Contacts: phone: 0687085858; е–mail

Abstrakt. The article outlines the topical issues of Ukrainian ethnodesign, as a type of art–design tool based on the artistic principles of authentic Volyn costume and innovative design of clothing. The results of research of ethnodesign as a reflection of Volyn ethnic costume in the formation of the modern Ukrainian fashion industry, and in particular the possibility of implementation of the Volyn ethno–artistic traditions in the development and production of various types of modern Ukrainian clothing, are presented. Trends of recent years have been the return to the ethnic Volyn costume in combination with modern trendy clothing trends and leading technologies. Ethnic Volyn motifs are reflected on examples of creative collections of Ukrainian fashion designers.

Keywords: Volyn ethnic costume, ethnic clothing design, modern fashion industry, designers of clothing, fashion trends, ethnostyle.



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